Douglaston Florist Provides Tips for Valentine's Day

Cress Florist owner makes suggestions on how to mix and match roses for bouquets and vases.

“I’d rather have roses on my table than diamonds on my neck,” Emma Goldman once said.

Lori Cress, owner of Douglaston’s , said there are a number of floral combinations – all of which include roses of varying colors – this Valentine’s Day that can express a wide range of emotions to their recipients.

“There are beautiful red roses and mixed colors – pinks, yellows and lavenders,” she said. “You can mix them and get a dozen or half-dozen. Or, you can mix in other flowers in assorted vase arrangements, such as lilies or alstroemeria.”

Red roses signify love, while yellow stands for friendship and joy and white is purity.

Pink flowers represent grace and elegance, while orange stands for enthusiasm and passion and lavender signifies enchantment.

Cress said those looking to send flowers should consider whether they want a bouquet or a vase.

“If they are going to an office or hospital, they should always be in a vase and should be given water,” she said. “If you are sending a bouquet, the flowers have to be placed in water pretty quickly. They can’t just sit around for hours.”

Cress Florists is offering assorted roses from small and medium stems to long stems. This year, the store is also selling roses with cherry-colored exteriors golden yellow interiors.

The shop is also combining flowers with chocolates, plush animals and balloons.

There is free local delivery to Douglaston and Little Neck.

is also selling bouquets and vases full of flowers. For more information, visit the store’s website.

Cress said she expects local flower shops to be swamped during the next few days.

“It’s the craziest holiday,” she said of Valentine’s Day. “It’s stressful because everything has to be delivered in one day. If we’re delivering to a school or business, it has to be there by a certain time because everyone has different work hours. We’re praying for no snow.”


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